PEORIA, Ill. — Bradley nursing students are using their knowledge and skills to encourage their classmates to get vaccinated against COVID-19 with a dual-purpose campaign, “Bradley Pride for Vaccination.”
The group’s initial goal is to urge the Bradley community to get vaccinated.
Another goal of the campaign is to raise funds. To do that, two Bradley students came up with a logo to use on t-shirts, sweatshirts, cell phone cases and more.
Bradley nursing student Hannah Marshall was the visionary behind the logo that features the university’s mascot Kaboom!, posing as “Rosie The Riveter” to evoke a sense of pride in people doing their part to slow the spread of COVID-19.
“With Kaboom! wearing the Band-Aid, I just think it really motivates people to kind of stand up, and urge the students and the Bradley community and Peoria community to help each other get vaccinated,” Marshall said.
The campaign slogan “Protecting you and me on the Hilltop – Vaccinated Bradley”, was penned by a Bradley nursing advisor.
Marshall teamed up with Anna Margarites, an entrepreneurship student with a minor in graphic design, to bring the logo to life.
Items featuring the logo and slogan are being sold on the University Tees site HERE.
“We have hoodies and sweatshirts, and even buttons…because buttons are a little less expensive for people who can’t afford to go out and buy a t-shirt, but want to support the project,” Marshall said.
Proceeds will go toward helping nursing students who need financial assistance for textbooks, computers, NCLEX prep courses and other essentials; it will also support sending Bradley Nursing Student Association representatives to the National Student Nurse Association Conference.
“The design was a collaborative effort to recognize and celebrate our campus’s commitment to combating COVID-19,” said Belinda Daly, an academic nursing coach at Bradley.
Daly added, “This year especially, the BNSA decided it was very important to recognize that we, on Bradley’s campus, are doing our part in caring for our Bradley family.”
